July 7th, 1550: Chocolate is introduced in Europe, and the
Mexican drink creates a passion that endures after nearly half a millennium.
Europe
came late to the joys of chocolate. Native to Mexico, Central and South
America, cacao cultivation dates to at least 1250 B.C., according to
archaeologists.
Mayans
grew cacao trees in their backyards and used the seeds to brew ceremonial
drinks. In the fifth century, Aztecs consumed xocoatl (bitter water) flavored with vanilla and
chili pepper. The highly valued bean served as currency in Aztec society. One
turkey, for example, cost 100 cacao beans.
As
far back as 1504, Christopher Columbus may have brought cacao beans to Spain from his
fourth and final voyage to the Americas.
Hernan
Cortes, the Spanish conquistador who subdued Mexico with luck and pluck (and
guns, germs and steel), wrote in 1519 that chocolate is “the divine drink which builds up resistance and fights
fatigue. A cup of this precious drink permits a man to walk for a
whole day without food.”
Cortes
brought cacao beans and chocolate-brewing apparatus back to Spain when he
returned in 1528. And Dominican friars who introduced native peoples to Spanish
royalty in 1544 also gave chocolate to their majesties.
Yet
for all this, the great onrush of the continental cocoa craze is often traced
to July 7, 1550, and July 7 is even gaining currency as Chocolate Day. So who are we to argue? It’s
not brain surgery (though chocolate does have neural effects).
Whatever
its original date of introduction in Spain, chocolate did not stay there.
Spanish friars spread the gospel of Theobroma
cacao throughout Europe as they traveled from monastery to
monastery.
Hot
chocolate became a hit with French royalty after cocoa enthusiast Marie Therese
married Louis XIV in 1660. At the Palace of Versailles, courtiers regarded the
drink as an aphrodisiac.
London’s
first chocolate house opened in 1657. English cafe society believed the drink
to be a cure-all medicine capable of treating tuberculosis. Initially flavored
with coffee, wine and pepper, hot chocolate finally achieved liftoff in the
early 1700s when English and Dutch impresarios hit on the idea of adding milk
and sugar.
It
was only a matter of time before mass-production technologies would transform
bean-based treats from luxury to everyman staple. A century later, chocolate
assumed solid form, courtesy of Fry and Sons.
The
British confectioners figured out how to add sugar and cocoa butter to create a
malleable paste that could then be packaged as “eating chocolate.” The same
standardized processes for extracting cocoa butter to manufacture hard, durable
candy are still used today, essentially unchanged since the Industrial
Revolution.
Unwittingly,
chocolate lovers through the ages embraced a source of natural caffeine that’s
packed with flavonoid antioxidants (also found in tea, red wine and tomatoes)
known for reducing the risk of cardiovascular disease.
Chocolate
continues to fuel daily fits of chemical-based exhilaration for sweet-toothed
consumers around the world
chris
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